Full spectrum of expertise in Market Access, Health Economics & Outcomes Research, and Real-World Evidence (RWE)

Effectively executing your market access strategy is critical to the success of your brand. Real-world data provides the visibility, but the capacity to translate complex market dynamics into actionable insights requires deep analytical skill and expertise. Partner with IQVIA to navigate today’s increasingly challenging payer environment and maximize profitability across the full lifecycle of your product. Data-driven insights on payer, provider, and patient behavior position our market-leadings strategists to execute the analyses you need. Make more informed and effective decisions for today’s landscape with best-in-class evaluations, models, forecasts and simulations.

Our unique methodologies and real-world insights can help you generate and communicate compelling, scientifically credible evidence, and turn challenges into opportunities for successful market access.  Whether conducting budget impact analysis, writing study protocols, working with KOLs, undertaking strategic reviews, or preparing Health Technology Assessments, we have pioneered new ways of creating and supporting value.

  • Market access strategy
  • Price regulation consulting
  • Strategy workshops
  • Outcomes and Longitudinal Studies
  • Payer research
  • Patient access and reimbursement solutions
  • PMPRB training seminars
  • Strategic publications and forecasts (PharmaFocus, Provincial Reimbursement Advisor)
  • Patient support program optimization