IQVIA™ Orchestrated Customer Engagement
Fact Sheet
Nov 29, 2018
A next-generation commercial platform that harmonizes customer interactions and optimizes performance
Orchestrated Customer Engagement (OCE) is the next generation commercial platform from IQVIA. OCE connects sales, marketing, medical and other functions to harmonize interactions with customers. This enables life sciences companies to build trust and optimize performance in a way not possible with legacy point solutions such as CRM and MCM tools.