SOLUTIONS
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Hospital Solutions
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Business Intelligence and Data Science
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Commercial Services for Optimal Performance
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Commercial Engagement Services
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Commercial Support Solutions
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Commercial Technologies
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Real World Evidence
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Activation Services
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Clinical Research & Development Solutions
Hospital Solutions
Interested in learning more about how IQVIA can create solutions to help you drive healthcare forward?
OverviewKey Solutions for Hospitals
Business Intelligence and Data Science
As part of the global healthcare community, IQVIA Belgium and its BIDS team (Business Intelligence and Data Science) continuously invest in ways to help life science companies find the next breakthrough in improving human health.
OverviewKey Solutions for Bids
Commercial Services for Optimal Performance
Given the dynamic marketplace, your need to rely on sound information has never been greater. You must make fast decisions without delay. Innovate without undue risk. Execute without faltering.
OverviewKey solutions
Commercial Engagement Services
We can help you get your product to patients quickly. This is done by finding the right candidates to help you in assembling a qualitative team that is trained and equipped with the best tools & applications. With the unique IQVIA approach, we can also make sure you target the right healthcare providers.
OverviewKey solutions
Commercial Support Solutions
IQVIA helps our customers generate real world evidence (RWE) to unlock the value of their investment at every stage of the product life cycle.
OverviewCommercial Technologies
Let yourself be guided and get in direct contact with your key partners in your market. With IQVIA Pharm In Touch, IQVIA Dental In Touch, IQVIA MobiRep and integrated services, you will have even more freedom of movement.
OverviewReal World Evidence
IQVIA helps our customers generate real world evidence (RWE) to unlock the value of their investment at every stage of the product life cycle.
OverviewActivation Services
As the essential partner for pharmacists and pharmaceutical companies we offer effective activation services and marketing tools to meet today's challenges. The Activation Services department of IQVIA is specialised in pharmacy communication and puts its expertise at the service of its partners.
OverviewClinical Research & Development Solutions
Reimagine clinical development by intelligently connecting data, technology and analytics to optimize your trials. The result? Faster decision making, innovation with reduced risk and driving trials without compromise so you can deliver life-changing therapies faster.
OverviewKey solutions
PRODUCTS
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Pharmaceutical company
Are you a pharmaceuticals ?
IQVIA is a world leader in using data, technology, advanced analytics and human expertise.
OverviewCareers Belgium
Why work at IQVIA Belux? Help create a healthier world—start right here where we offer a diverse selection of opportunities.
Learn moreExplore our Roles
We understand that part of your role involves spending a lot of time on the road, which is why at IQVIA we give you the opportunity to schedule your own agenda.
Learn more
Press Release
Promotional investments: the Repartition Between GPs and SPE
Jul
26,
2018
In a previous article, we discussed the distribution of spending over the different marketing channels.
Supported by the figures shown in the visual above, traditional face-to-face visits (detailing) are still the most important touch-point. We designed a response-to-promotion approach defining the optimal size and structure of a sales force.
Contact us for more information.