Webinar
Harnessing AI in Medical Devices and IVD: A New Landscape
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March 18, 2025

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12:00PM - 1:00PM

(GMT+0000)

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Medical Device and In-Vitro Diagnostic (IVD) organizations continue to face many challenges, including the increasingly rapid pace of innovation and a constantly evolving regulatory environment. These are further complicated by the need for robust post-market surveillance, which has seen increased scrutiny under the European Medical Device and IVD Regulations (EU MDR and EU IVDR).

At the same time, AI innovations—including Machine Learning (ML), Generative AI (GenAI), and Agentic AI—can enhance efficiency and effectiveness across Medical Devices and IVD functions, such as quality, regulatory, safety, and medical affairs. This enables accelerated innovation, an enhanced focus on patient safety and product quality, and improved decision-making.

Join IQVIA’s Jane Reed, PhD., Director, Applied AI Science, and Mike King, Senior Director, Product & Strategy, MedTech, for a live presentation and Q&A that will explore the transformative potential of AI for Medical Device and IVD organizations.

You’ll see several real-world examples from IQVIA that showcase the application of AI in Medical Devices and IVDs, such as improving medical device safety, evaluating post-market device performance, and enhancing competitive intelligence.


Key learnings:

  • How to gain tangible, realistic benefits from the fast-paced changes in AI while navigating new global regulatory guidelines.
  • Scalable projects you can confidently start within your organization right away to drive immediate value to Quality Assurance and Regulatory Affairs (QA/RA) professionals and commercial performance.
  • What makes IQVIA Healthcare-grade AITM particularly well suited for Medical Device and IVD organizations.
Overview
Title: Harnessing AI in Medical Devices and IVD: A New Landscape
Date: Tuesday, March 18, 2025
Time: 8:00 AM Eastern Daylight Time
Time: 11:00 AM Eastern Daylight Time
Duration: 1 hour

Jane Reed, PhD

Director Applied AI Science, IQVIA

Jane Reed leads sales enablement and strategy for IQVIA’s Applied AI Science (AAIS) offerings in pharma, healthcare, and MedTech, focusing on safety and regulatory affairs. With 20+ years’ experience supplying data, technology, and analytics to pharma and biotech via roles at Instem, BioWisdom, and Incyte, Jane holds a PhD. from Birmingham University with post-docs in genetics and genomics.

Mike King

Senior Director, Product & Strategy, MedTech, IQVIA

Mike King has spent ~ 20 years leading localized and global teams in regulatory affairs and quality assurance, working within the medical and surgical, orthopedic, in-vitro diagnostic, diagnostic imaging, dental, and urology sectors. His focus is optimizing business workflows through intelligence-driven simplification and automation within and across the quality, regulatory, and safety functions.

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