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Keeping abreast of industry trends and forecasts is vital to remain competitive in the pharmaceutical market – especially because market predictions can shape the approach in managing your business.
Discussion topics will include the current impact of the COVID-19 pandemic on the healthcare marketplace and other industry trends such as top products by categories, industry segments that are growing and declining, and important considerations regarding brand, generic and specialty drugs.
Speaker
Doug Long
Vice President of Industry Relations, IQVIA