Provider Solutions
Power your growth by reaching the right physicians and their patients.
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Americas
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Asia & Oceania
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A-I
J-Z
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Regions
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Americas
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Asia & Oceania
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Europe
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Middle East & Africa
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Americas
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Asia & Oceania
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Europe
Europe
- Adriatic
- Belgium
- Bulgaria
- Czech Republic
- Deutschland
- España
- France
- Greece
- Hungary
- Ireland
- Israel
- Italia
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more -
Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
WHO WE HELP
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Pharmaceutical Manufacturers
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Emerging Biopharma
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MedTech
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Financial Institutions
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Government and Public Health
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Health Plans
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Hospital and Health Systems
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Insurers and Risk
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Medical Specialties and Patient Organizations
Pharmaceutical Manufacturers
Harness unparalleled healthcare data, advanced analytics, and cutting-edge technologies with our expertise to accelerate the development and commercialization of innovative medicines, enhancing patient lives.
Discover MorePharmaceutical Manufacturers
Emerging Biopharma (Global page)
Boost your innovation with IQVIA's expert team. Our comprehensive solutions integrate top-tier insights, technology, and expertise to maximize your asset's success in a competitive landscape.
Discover InnovationsMedTech
Navigating MedTech's unique landscape: U.S. decision-making now rests with GPOs, IDNs, and payers, who demand solid value proof through rigorous outcomes analyses and pricing scrutiny.
Explore MedTechMedTech
Financial Institutions
Invest in healthcare with confidence. Stay ahead of pharma and medical device trends using real-time, high-quality data. Access market insights, historical sales, prescription trends, and emerging product information for informed, risk-reduced decisions.
Access InsightsGovernment and Public Health
Unlock deeper health insights with unmatched data and innovative technology to enhance decision-making for your essential government programs.
Unlock InnovationsGovernment and Public Health
Health Plans
Accelerate digital innovation with our data-driven expertise in data science and healthcare, optimizing business processes for smarter decisions.
Navigate Health PlansHospital and Health Systems
Leverage digital innovation to cut costs, boost efficiency, and elevate patient engagement, all while enhancing quality and health outcomes.
Streamline DecisionsHospital and Health Systems
Insurers and Risk
Enhance your ability to evaluate and forecast population risk swiftly and accurately by integrating unmatched data, expertise, and technology.
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Medical Specialties and Patient Organizations
Embrace digital innovation in healthcare to make more informed decisions and advance your mission as a data-driven organization.
Explore NowU.S. PROGRESS POINT
A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.
LEARN MOREBLOGS, WHITE PAPERS & CASE STUDIES
Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.
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PODCASTS
"Discover the future through our enlightening podcasts available in the United States.
EXPLORE PODCASTS
BLOG
"Words Matter: Use Sentiment Analysis to Understand and Improve the Patient Experience
READ MOREBlog
How Health System Marketers Can Break Through the Noise and Drive Real Growth
May 27, 2025
How Health System Marketers Can Break Through the Noise and Drive Real Growth
In a world where healthcare consumers and physicians are bombarded with information, how can your health system stand out?
If you're a health system marketer, you're likely facing challenges like:
- Reaching the right physicians at the right time
- Engaging patients with relevant, timely messaging
- Proving ROI on digital campaigns
- Managing fragmented tools and data sources
These aren’t just marketing problems — they’re growth problems. And solving them requires more than just generic digital tactics.
What Today’s Health System Marketers Need
To compete and grow in today’s healthcare landscape, you need:
- Precision targeting of both physicians and patients
- Integrated digital strategies across email, search, social, and programmatic.
- Reliable, healthcare-specific data to guide every decision.
- Tools that scale with your campaigns and deliver measurable results.
That’s where IQVIA Health Systems Solutions comes in — not as just another vendor, but as a strategic partner built for healthcare.
Solutions Designed for Your Challenges
IQVIA Health System Solutions’ capabilities are tailored to the unique needs of health system marketers. Here’s how they help marketers like you:
- Identify and engage physicians actively researching treatment options with AIM XR, a referral generation program that triggers personalized outreach at the right moment.
- Boost visibility and traffic with healthcare-specific SEO and SEM strategies that drive measurable conversions.
- Reach niche audiences through targeted social and programmatic advertising powered by first-party physician and consumer data.
- Streamline operations and improve campaign performance with advanced marketing automation and platform support.
With over 1.4 million opted-in healthcare providers, 1.6 billion medical claims, and decades of healthcare marketing expertise, IQVIA Health System Solutions delivers the precision, scale, and results health systems need.
Want to See What This Looks Like in Action?
Learn more about how your team can drive physician engagement, patient acquisition, and measurable growth — all powered by healthcare’s most robust data.