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During BIO-Europe 2025 in Vienna, IQVIA hosted an session titled “Accessing the U.S. market: What’s ahead for European biotechs?”

The event featured Murray Aitken, Executive Director of the IQVIA Institute for Human Data Science, who delivered a keynote presentation on the evolving U.S. market landscape for European biotech companies.

Following the presentation, Murray moderated a dynamic panel discussion with industry leaders:

  • William Hariri, Chief Business Officer, Enterome
  • Rahul Agrawal, Chief Medical Officer & Head of R&D, Cereno Scientific
  • Steven Potts, Chief Executive Officer, Breakthru Medicine Together, they explored key challenges, opportunities, and strategies for European biotechs aiming to succeed in the U.S. market.

The live session was recorded and is now available to watch on demand.

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