An intuitive user interface to drive positive engagement
White Paper
Apollo is one of the three key elements that IQVIA has identified as essential to exceptional enterprise-grade technology, with the other two being Ada (micro-intelligence) and Lexi (API layer). Apollo is the technology behind the versatile, user-friendly interface of IQVIA’s newest solutions. Based on human-centered design, it is intuitive and provides quick access to needed information. This white paper shows and describes the Apollo UI/UX, as well as the business benefits for multiple personas including enterprise integrators, engineers, product managers, sales and marketing representatives and executives. 
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