Harnessing Information across the Enterprise: Keys to Near- and Long-Term Success

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Harnessing Information across the Enterprise
Pharma companies find themselves in a predicament when it comes to managing the volume and variety of client,product and other types of data that is vital to multiple functions across the enterprise. Instead of developing an enterprise-wide information management solution, they've allowed one-off solutions to multiply function by function, which has led to disparate data sets that drive different business processes, resulting in decisions that are poor coordinated or ill-informed and potentially in conflict with one another.