Oncology remains one of the most challenging areas of clinical development, where recruitment success depends on much more than patient awareness alone. Increasingly complex protocols, fragmented patient populations, caregiver considerations and significant site pressures require sponsors to rethink how patients are identified, engaged and supported throughout the clinical trial journey.

As the industry seeks to improve trial accessibility and patient experience, new opportunities are emerging to better connect patient insight, recruitment strategy, site engagement, support services and innovative delivery models. However, questions remain around how these elements should work together and what future oncology engagement strategies should look like.

Join IQVIA experts for a forward-looking discussion exploring the evolving oncology recruitment landscape. Through an expert panel format, we will examine today's recruitment and retention challenges, explore current and emerging approaches to patient and site engagement, and discuss how sponsors can create more connected experiences that improve participation, support sites and ultimately help accelerate oncology research.

Key Takeaways

1. Why Traditional Recruitment Models Are Under Pressure

Takeaway: Understand the market forces, patient expectations and operational realities that are exposing the limitations of traditional recruitment approaches in oncology.

2. Creating More Patient-Centered Trial Experiences

Takeaway: Learn how sponsors are beginning to rethink recruitment through the lens of patient experience, caregiver support and trial accessibility.

3. Connecting Recruitment, Engagement and Retention

Takeaway: Explore how patient insight, communications, site engagement and support services can work together to create more effective recruitment and retention strategies.

4. Evaluating Emerging Industry Approaches

Takeaway: Discover how innovative engagement models, decentralized options and evolving support mechanisms are helping sponsors address recruitment challenges in increasingly complex oncology studies.

5. Preparing for the Future of Oncology Research

Takeaway: Gain expert perspectives on where oncology recruitment is heading and what organizations should consider today to build more resilient, efficient and patient-focused recruitment strategies tomorrow.

For more information and to register, click here.

Speakers:

Zoltan Vargo
VP Global Head of Patient Recruitment and Enablement
IQVIA

Rebecca Sayers
Data Global Head of Site Solutions
IQVIA

Sue Harris
Director, Content Development
IQVIA