Discover proven strategies and insights refined over more than 5,000 launches around the world.


Product launches in today’s landscape face unprecedented complexity, driven by evolving market dynamics, regulatory pressures, and rising stakeholder expectations. This environment demands smarter, faster, and more adaptive approaches and AI is emerging as a critical enabler.
Building on these industry needs, IQVIA’s next-generation AI solutions are designed to unlock deeper and personalized insights to enable pharma organizations to overcome these challenges. Join IQVIA in exploring how AI is transforming the way pharma organizations Plan, Align, Execute, and Optimize product launches. This session will demonstrate how IQVIA is applying AI innovations to address real launch challenges and delivering measurable impact across the commercial lifecycle.
Key takeaways:
Discover proven strategies and insights refined over more than 5,000 launches around the world.