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EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
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EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more -
Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
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"At IQVIA your potential has no limits. We thrive on bold ideas and fearless innovation. Join us in reimagining what’s possible.
VIEW ROLESPatient-centricity has come a long way in the past couple of decades, but the applications of patient-centricity in intervention development are not consistent. This panel will discuss the current state of patient-centricity and where we would need to go in the future to truly integrate the patient voice.
Join this webinar and listen as panelists discuss:
- Why patient-centricity is mostly manifesting through the collection of Patient Experience Data (PED)
- The importance of involving patients as true research partners, and how to best account for their heterogeneous experiences
- How to establish the return on investment in patient partnerships to ensure sustainable programming
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