

Looking to meet with us at Snowflake Summit? Click here to request a meeting.
Tuesday, June 27 @ 11:30 AM PT
IQVIA's Orchestrated Customer Engagement (OCE) Optimizer empowers life science commercial operations teams to maximize go-to-market resources by executing highly targeted customer engagements across all interaction channels. IQVIA chose Snowflake's platform for its rapid performance, low cost, and unique, value-generating features. Join this session to explore the architecture of IQVIA's OCE Optimizer and the design choices they made along the way to build a highly scalable application, as well as how Snowflake features like data cloning and time travel enabled OCE-Optimizer users to make real-time decisions and strategy adjustments in response to market changes.
Harish Lakshmi
Senior Director, Orchestrated Customer Engagement, IQVIA
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