Today's pharmacists and other HCPs are expecting exceptional, personal experiences when engaging remotely with you.

To achieve this, a mindset shift and real time insights are needed to uncover the human behind the professional.

Boosting HCP Engagement Success in our Digital Reality will explore these changing dynamics, and how IQVIA Consumer Health's remote engagement solutions position you for HCP interactions that will be absorbed, rather than ignored.

Watch back this insightful webinar now, see timecodes below:

•  01:55 - Tetiana Grygorova, Global HCP Marketing Lead at Johnson & Johnson Consumer Health, shares insights into how the past year has impacted her teams HCP engagement strategies, and why personalisation is important for HCP marketing
• 07:59 – Lucia Railean, Global Customer Success Director at IQVIA, OneKey, discusses what HCPs and Consumers are expecting when approached about their health, and uncovering the person behind the professional 
• 18:45 - Sofia Malay-Kadjaeva, Global Offering Management Director, IQVIA, Onekey, shares a demo of how OneKey Accelerated Insights can be used to target HCPs such as Pharmacists and Dermatologists
• 26:05 - Lucia Railean summarizes the benefits of connecting insights to drive personalized remote engagement
• 28:40 - Sue Johns, Senior Business Marketing Director at IQVIA Consumer Health, shares insights into the shifts in HCP sentiment towards remote engagement
• 32:56 - Sue Johns discusses shifts back to face to face HCP interactions, and what the future will look like
• 34:31 – Sue Johns reveals HCPs overwhelming support for remote engagement, and pharmacist preferences
• 37:07 – Sue Johns shares the success factors for effective remote detailing
• 45:38 – Our panel takes audience questions

You can download the presentation here, and visit our Commercialization and Lifecycle Management page to learn more about our solutions.