EyeForPharma Barcelona

March 12, 2019 | 8:00AM  -  March 14, 2019 | 2:30PM  (GMT+01:00) Central Europe Standard Time

Centre Convencions Internacional Barcelona (CCIB) Plaça de Willy Brandt, 11-14 08019 Barcelona (View map)


The world stage for pharma pioneers and health innovators.

1300+ pharma decision makers from Sales, Marketing, Patient Engagement, Patient Advocacy, Medical Affairs, Digital, Market Access and RWE functions come together with health innovators, payers, patients, start-ups and cutting-edge tech companies.

Visit our IQVIA experts on stand 18 and attend our two interactive workshops:


Understanding and acting on healthcare professional channel preference in the Orchestrated customer environment - trends and success factors

  • Date: 12 March
  • Time: 15:10 - 16:10
  • Presenters: Alexandra Smith, Consultant, European Thought Leadership and Gareth Dabbs, Senior Principal, Technology Solutions


Mobilizing AI and Machine Learning for Commercial Success in Europe

  • Date: 13 March
  • Time: 11:50 - 12:50
  • Presenters: Frank Wartenberg, President and GM, Germany and Agnieszka Wolk, Senior Director, Data Science