RWE & MEDICAL AFFAIRS HCP PROFILING

Precisely segment HCPs and KOLs for more effective engagement

IQVIA enables you to easily develop highly effective medical strategies and expert communications using unparalleled healthcare data, machine learning and on-demand analytics in a single, easy-to-use interface.

Quickly and efficiently test hypotheses related to patient diagnosis and treatment patterns, identify and validate expert KOLs, drive the right stakeholder dialogues, and measure medical affairs impact.

Easily identify scientific and clinical experts​
The IQVIA Expert Ecosystem platform aggregates the most current and comprehensive view of an expert (KOL) by unifying unparalleled data across multiple domains in a single, easy-to-use interface.

This unified view of an expert empowers customers to make strategic, data-driven decisions, pinpointing the right expert needed at every stage of the product lifecycle.

Powered by the world’s largest scientific dissemination database and the largest inventory of healthcare information, IQVIA's Expert Ecosystem platform provides an unparalleled view of key experts' scientific and clinical activities.

The IQVIA Expert Ecosystem platform is your single location throughout the product lifecycle to easily identify experts in all areas of leadership that drives meaningful stakeholder dialogues and comprehensively measures and monitors medical affairs impact.

EXPERT ECOSYSTEM​

Data-driven approach to medical affairs strategy​

Unparalleled data​

IQVIA brings unparalleled global data across multiple domains providing unmatched depth and breadth of information on expert activity in any therapy area.

Unified Global Physician Identifier​

OneKey’s Unique Physician identifier unifies multiple data domains allowing you to identify a single HCP from a universe of 23 million HCPs in 150+ countries.

Seamless integration​

Easily access expert information either within your existing CRM system or by using our intuitive interface so you can drive targeted outreach, pre-call planning and expert engagement.

Unify multiple datasets for breakthrough efficiency​

View an expert’s complete set of activities with seamless integration of scientific and clinical activities allowing you to develop engagement strategies in minutes, not weeks.

Flexibility to meet needs throughout the entire product lifecycle​

Make more nuanced KOL identification and engagement decisions across the product lifecycle by leveraging multiple domain datasets.

Share of Scientific Voice™ (SoSV) is a strategic measure of Medical Affairs evidence and KOL activities

SoSV measures the disseminations on your product and strategic topics compared to your competitors, providing insights to optimize your evidence and KOL activities.

EXPERT ECOSYSTEM - SCIENTIFIC EXPERT​

IDENTIFY THE RIGHT SCIENTIFIC EXPERT FOR YOUR MEDICAL STRATEGIES​

IQVIA Scientific Expert creates a highly curated view of experts built on exclusive research and scientific activity data delivered in a single, easy-to-use interface.

Scientific Expert is powered by the world’s largest scientific dissemination database, including 22,000 scientific meetings, 10,000 Grand Round meetings, 1.9 million meeting abstracts annually, and 26 different clinical trial sources globally, in every language and therapeutic area. Only IQVIA delivers this depth and breadth of insights into scientific expert activity.

This comprehensive view of scientific experts empowers Medical Affairs professionals to develop medical strategies and select the right experts to meet the information needs of physicians and patients across the product lifecycle. It makes creating advisory boards, publishing partners, and congress activities faster and more effective.

Scientific Expert is part of the IQVIA Expert Ecosystem platform, your single location throughout the product lifecycle to easily identify experts in all areas of leadership that drives meaningful stakeholder dialogues and comprehensively measures and monitors medical affairs impact.

EXPERT ECOSYSTEM - SCIENTIFIC EXPERT​

Data-driven approach to medical affairs strategy​

Unparalleled coverage and immediacy of scientific publications​

Only IQVIA delivers unparalleled coverage and immediacy of scientific publications with exclusive data from 30,000+ meetings, 1.9 million abstracts annually, and 26 different clinical trial sources.

Everything starts with the science​

All the science exists in the IQVIA data lake enabling identification of the most relevant experts in any therapeutic area, anywhere in the world.

Deliver more relevant, effective scientific expert engagement​

Comprehensive, constantly updated, and critical expert information to help inform decisions and effectively bring treatments to patients.

Partnership & collaboration to optimize your scientific expert engagements.​

Partner with IQVIA consultants to curate profiles of scientific experts to meet your specific needs of HQ and Field.

Share of Scientific Voice™ (SoSV) is a strategic measure of Medical Affairs evidence and KOL activities

SoSV measures the disseminations on your product and strategic topics compared to your competitors, providing insights to optimize your evidence and KOL activities.

EXPERT ECOSYSTEM - CLINICAL EXPERT​

IDENTIFY CLINICAL LEADERS FROM THE WORLD’S LARGEST INVENTORY OF HEALTHCARE DATA​

IQVIA Clinical Expert delivers the most comprehensive view of clinical leaders fueled by the world’s largest inventory of healthcare data and delivered in a single, easy-to-use interface.

Clinical Expert is powered by fully integrated global data. In the US, it includes over 300 million patients, 9.6 million HCPs, 1.7 billion medical claims, 10 billion procedures, and a broad range of domains, from prescriptions to lab data to reimbursement. Only IQVIA delivers this volume of world-class data to identify clinical leaders and patient experiences.

This unparalleled view of clinical activities empowers Medical Affairs professionals to identify clinical leaders diagnosing and treating patients across therapeutic areas and geographies, making the development of field medical strategy and MSL interaction preparation faster and more effective.

Clinical Expert is part of the IQVIA Expert Ecosystem platform, your single location throughout the product lifecycle to easily identify experts in all areas of leadership that drives meaningful stakeholder dialogues and comprehensively measures and monitors medical affairs impact.

EXPERT ECOSYSTEM - CLINICAL EXPERT​

Data-driven approach to medical affairs strategy​

Unparalleled data for complete confidence​

IQVIA brings the largest inventory of healthcare information for complete confidence in clinical expert engagement.

Highly configurable to meet client needs​

Provides historical claims dating back to 2000. Customize your views based on function or need.

Linked and extensible to maximize value of data throughout the organization​

Clients can link to a larger inventory of healthcare information for broader use cases beyond Medical Affairs for even greater impact.

Unify multiple datasets for breakthrough efficiency​

Seamlessly integrate multiple datasets to view a clinician’s complete clinical activities. Leverage our search and filtering capabilities to select only the most valuable clinicians.

Deliver more relevant, effective clinical leader engagement​

Access the most comprehensive, constantly updated, and critical clinical data for a better understanding of treatment gaps and behavior.

PROVIDER INSIGHTS

Data-driven insights for more valuable physician conversations

Leveraging the power of AI and Machine Learning combined with unparalleled IQVIA data assets, Provider Insights accurately identifies HCPs in relation to patients' journeys and their treatments.

IQVIA Provider Insights supports Medical Affairs initiatives across Medical Strategy, Communications, and Field Operations, enabling data-driven decisions for effective scientific and medical communications, improved decision-making, and better patient care.

 

PROVIDER INSIGHTS

Data-driven approach to medical affairs strategy

Visualize the data for better decision-making

Easy-to-use user interface with instant access to reports and dashboards for faster and efficient data analysis to drive effective HCP engagements.

Measure the impact of physician behavior

Understand physician prescribing behavior and impact on patient care.

Explore multiple hypotheses without limits

Use a data-driven approach to explore patterns of treatment by specific HCPs. Discover new ways to connect the dots and create more relevant communications.

Craft more strategic and relevant approaches

Optimize HCP engagement, with the ability to pivot based on HCP trends and the impact of hypotheses on meeting the needs of eligible patient populations.

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KNOWLEDGE HUB
Want to see how IQVIA’s solutions can help you have more effective engagements with Healthcare professionals?

Visit our free knowledge hub with actual IQVIA client cases studies, in depth webinar replays, podcast episodes, blog articles, and other demonstrations of the effectiveness of IQVIA’s Real World Data and technology solutions for developing insights and revealing effective treatment pathways.

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