Fact Sheet
Advanced Targeting for Sales and Marketing to Improve Performance
Reaching the right facilities and the right physicians at the right time
Sep 14, 2021
Getting access to the right physicians at the right facilities is the most efficient and cost-effective way to get your devices and diagnostics into the right hands to gain a competitive advantage. Learn how deploying IQVIA's proprietary HPD methodology to allocate volume for procedures or diagnosed patients leads to more precise and robust targeting and account valuation.