We empower Medical Affairs with end-to-end capabilities, leveraging data, technology, and expertise to generate and disseminate evidence for improved patient outcomes.


Join us for an insightful webinar as we delve deeper into measuring and conveying the impact of Medical Affairs. In this session, the focus will be on selecting and analyzing meaningful data to measure the impact of Medical Affairs activities. Presenters will showcase a cutting-edge Medical Affairs technology platform that utilizes AI/ML to evaluate the value of various activities and their contributions to overall medical impact measures. Don’t miss this opportunity to gain valuable strategies for effective data-driven decision-making in Medical Affairs.
In this webinar, you will:
Speakers:
Diana Morgenstern, MD
Executive Strategist, Medical Affairs Center of Excellence, IQVIA
Tony Gottschalk
Sr. Principal, Medical Affairs, IQVIA
Leopold Paahlson
Engineering Director, IQVIA
We empower Medical Affairs with end-to-end capabilities, leveraging data, technology, and expertise to generate and disseminate evidence for improved patient outcomes.