In healthcare, "success" is related to building the most comprehensive view into the patient journey as possible. It's more important than ever to have an effective information portfolio that provides insight into the complete patient journey. By understanding the full details of the patient journey, optimal engagement of patients and HCPs can be achieved, thereby delivering the right treatment to the right patient, supporting adoption and adherence –  a true healthcare success.

This webinar will focus on today's patient-centric market which requires a large, highly differentiated portfolio of information to address patient populations and their needs.

Learn about:

• How market trends are evolving information needs
• The three key information pillars and the data types they include
• The risks for not executing an effective information strategy

Strengthen your success by enhancing your view into your patient's journey.

Speaker:

Chris Beggs
Senior Director of Data Strategy and Privacy, IQVIA