Today's commercial model is dependent upon orchestrated engagement which means thinking holistically about the stakeholders who are influencing brand performance. Dynamic deployment models designed with agility and flexibility to scale up or pull back based on volume, geography, and market factors drive productivity and effectiveness.
IQVIA Connected Intelligence™ creates intelligent connections across data, stakeholders, technologies and services to discover previously unseen insights, drive smarter decision-making and unleash new opportunities. Leverage Connected Intelligence™ to optimize the design and alignment of the right resources with the right stakeholders to maximize efficiency and profitability.
Key Takeaways
- Understand how a holistic approach to stakeholder engagement will help you achieve critical success factors for your brand.
- Discover innovative ways to execute brand strategies and improve patient outcomes by incorporating analytics into your field deployment model.
- Learn how a dynamic deployment strategy improves productivity by determining which skilled professionals are needed, including when and where they should be deployed.
Speakers
Tina Jovic
Sr. Director, Salesforce Services, IQVIA
Jen Millard
Vice President, Field Medical Affairs & Market Access Deployment Services, IQVIA
Robyn Stoy
Director, Patient Engagement, Contract Sales and Medical Solutions, IQVIA
