As a brand or franchise leader, you’re operating in a new age of business, with legions of competitors, a steady stream of new products, and regulations that change with startling frequency. What if you could link relevant data, proven evidence and advanced analytics to make decisions based on precise facts about patient journeys and real world outcomes?
Powered by the IQVIA CORE, our commercial analytics solutions can help you
Push the limits of seamless data integration by combining multiple data sources - including sales data records, LRx data, EMR data, claims data and genomics data - and develop game-changing insights and competitive advantage on both a global and local scale.
Analyze industry leading sales and medical data in a standardized and comparable way, including cross-country analysis of performance and additional insights into global and regional markets.
Measure the performance of your sales force and marketing channels, adapt your commercial strategy and gain real world competitive insights.
Discover actionable brand insights at the intersection of market research and advanced analytics.
Go beyond the numbers to analytics-driven insights using artificial intelligence, machine learning and healthcare expertise.