Patient recruitment is one of the biggest risks to completing studies and hitting timelines. In fact, nearly half of sites miss enrollment targets. With data-driven insights and advanced technology, IQVIA can pinpoint patient populations, target physican referral networks with eligible patients and boost patient engagement. IQVIA is leveraging
IQVIA Direct-to-Patient Recruitment leverages the unparalleled data of the IQVIA CORE™ combined with machine learning to target patients globally with local market precision.
Our multi-channel campaigns are optimized across all media in real-time. Combining IQVIA’s unique data modeling capability with our strategic marketing approach enables us to quickly refine targets to ensure we are delivering the right message to the right patient at the right time.
IQVIA Patient Portal engages patients throughout the trial, reducing attrition and providing increased transparency.
By giving patients access to their own trial data and plain language summaries, we empower patients to better understand study goals and outcomes.
Assess your protocol against real world evidence using advanced analytics, and reduce the risk of costly amendments.
Improve the performance of your clinical trials with the power of the IQVIA CORE.