Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Bringing together unparalleled healthcare data, advanced analytics, innovative technologies, and healthcare expertise to create intelligent connections that speed the development and commercialization of innovative medicines to improve patient lives.
Learn MoreAccelerate digital innovation to enable smarter decisions that reduce cost, modernize patient and consumer engagement, and improve health outcomes.
Learn MoreYour world is unique – and quite different from pharma. In the U.S., decision-making has shifted from individual physicians to integrated networks--GPOs, IDNs and payers. These groups have heightened the focus on proving your solution’s value, demanding outcomes analyses and putting pressure on pricing.
Learn MoreFor government agencies and organizations at every level—from federal or national to regional and local—Big Data can have a huge impact on public health.
Learn MoreA curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.
LEARN MOREGet the latest insights on our life sciences, healthcare, and medical technology solutions in the United States. Follow our blog today!
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In the past, a single research study might have been enough. Not anymore.
IQVIA Primary Intelligence is the exception. We integrate custom and syndicated research with our robust set of secondary data to deliver comprehensive integrated insights.
Our integrated research solutions capture all five of the interconnected cycles driving today’s complex markets.
The benefits to you are clear:
In this webinar, IQVIA’s Primary Research team will demonstrate how to future-fit Voice of the Customer research by taking simple steps for using this data-connected approach.
IQVIA’s Advanced Research Solutions team will demonstrate through early adopter client case studies how BrandImpact data and analytics improve effectiveness of your personal promotion strategy.
Ann Dolan, Practice Leader, IQVIA Healthcare Solutions
Harness and aggregate customer insights across multiple channels
Optimize the structure, size, and promotional cadence of your sales force
How to blend attitudinal and behavioral data to build highly targeted and impactful marketing strategies
