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Bringing together unparalleled healthcare data, advanced analytics, innovative technologies, and healthcare expertise to create intelligent connections that speed the development and commercialization of innovative medicines to improve patient lives.

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Accelerate digital innovation to enable smarter decisions that reduce cost, modernize patient and consumer engagement, and improve health outcomes.

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Medical Device and Diagnostic Solutions

Your world is unique – and quite different from pharma. In the U.S., decision-making has shifted from individual physicians to integrated networks--GPOs, IDNs and payers. These groups have heightened the focus on proving your solution’s value, demanding outcomes analyses and putting pressure on pricing.

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Medical Device and Diagnostic Solutions
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For government agencies and organizations at every level—from federal or national to regional and local—Big Data can have a huge impact on public health.

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A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.

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Get the latest insights on our life sciences, healthcare, and medical technology solutions in the United States. Follow our blog today!

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"Top Issues for Pharma to Watch in 2022 and 2023

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insight brief
Unlocking the True Potential of Data Through Intuitive and Democratized Technology Platforms
By INDERPREET KAMBO, Principal, Information Management and Analytics, IQVIA and JOHN JACKOWSKI, Product Owner, IQVIA
Aug 09, 2023
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Today's pharmaceutical and medical technology organizations are constantly bombarded with large volumes of data and then faced with the daunting task to quickly and consistently uncover critical insights they need to inform their business decisions. This includes not only supporting enterprise-grade commercial strategies, but also digging into the tactical metrics needed to support brand marketers. Often the sheer volume, velocity, and variety of data overwhelms internal teams, resulting in a myriad of missed opportunities.

It's clear that there is still a dire-need to help life science and MedTech organizations access their data faster to enable reliable business insights with solutions that can answer their fundamental questions. Read the Insight Brief to Learn more.

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