Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Bringing together unparalleled healthcare data, advanced analytics, innovative technologies, and healthcare expertise to create intelligent connections that speed the development and commercialization of innovative medicines to improve patient lives.
Learn MoreAccelerate digital innovation to enable smarter decisions that reduce cost, modernize patient and consumer engagement, and improve health outcomes.
Learn MoreYour world is unique – and quite different from pharma. In the U.S., decision-making has shifted from individual physicians to integrated networks--GPOs, IDNs and payers. These groups have heightened the focus on proving your solution’s value, demanding outcomes analyses and putting pressure on pricing.
Learn MoreFor government agencies and organizations at every level—from federal or national to regional and local—Big Data can have a huge impact on public health.
Learn MoreA curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.
LEARN MOREGet the latest insights on our life sciences, healthcare, and medical technology solutions in the United States. Follow our blog today!
LEARN MOREWe believe the time is now for the next significant step forward — to modernize healthcare communications and transform brand experiences, so that every customer touchpoint leads to a better patient outcome.
IQVIA’s Digital Enablement Center of Excellence (CoE) offers an integrated, intelligent omnichannel marketing solution brands need to deliver an exceptional customer experience with every engagement:
Our vision is paving the way for unparalleled customer engagement; next-generation omnichannel brand message delivery and engagement; and integrated measurement, and real-time campaign optimization. We deliver on the promise of relevant, timely, and tailored healthcare information to achieve better health outcomes.
We set marketers up for long-term success with an innovative and comprehensive digital marketing solution, and a fit-for-purpose healthcare marketing operating system that empowers marketers to plan, activate, and measure provider and consumer campaigns across channels.
We’re ready to lead a new era – delivery of personalized brand content to a physician and consumer one minute, and better treatment at the site of care next.
Our provider and DTC solutions scale to fit your omnichannel marketing goals, whether you need support for a specific channel or audience, or for a multi-layered, integrated strategy.
As champions of building bridges in healthcare digital media and communications, we believe an open and integrated ecosystem will allow healthcare marketers and publishers to move faster, advance new customer engagement approaches, and improve ROI by optimizing brand strategies. An open ecosystem enables more brands to fully participate in building personalized relationships with healthcare providers and patients, regardless of resources.
Data that benefits from rigorous privacy safeguards and controls and is adaptable to technology changes.
A commitment to following industry best practices for data collection and responsible use of data.
Detailed reporting on campaign results using comprehensive, easy-to-understand methods.
Web-based portal for searching healthcare professionals, organizations and affiliations
