Podcast
OneKey Reference Datasets
IQVIA’s OneKey Reference Datasets podcast series discusses the latest data issues facing commercial teams, from brand analytics to sales including compliance and regulatory. Tune in and learn how with one connected dataset as your single source of truth, you can create a better experience for HCPs and, ultimately, create advocates for your brand. Listen in and come back often!
Jun 19, 2024

Episode 9 | Smith and Nephew Improved Operational Data Efficiency with OneKey’s Ecosystem

This podcast episode explores how data-driven solutions are transforming the healthcare industry. Our guest is Bob Forcier, a key figure at Smith and Nephew who plays a pivotal role in leveraging data for operational improvements. Bob shares insights on how Smith and Nephew define operational efficiency and the critical role OneKey data plays in achieving it. He and OneKey’s Charles Wallace, Associate Director Product Offering, discusses the integration process, quantifiable metrics, and the benefits of using OneKey data. Listen to the podcast to learn about Smith and Nephew’s success story and how OneKey has streamlined their operations.

Featured speakers:

  • Charles Wallace, OneKey Associate Director Product Offering, IQVIA
  • Bob Forcier, Director, Smith and Nephew

Episode 8 | OneKey Data and MedTech Market Activator

In today’s complex healthcare landscape, understanding your customers is more challenging than ever, and as such, medical device and diagnostic line partners face significant gaps and unmet needs for their commercial teams. IQVIA’s latest solution, the MedTech Market Activator, fueled with OneKey data, empowers commercial teams with comprehensive insights and tools to support strategic growth and daily activities. Tune in to this podcast to learn from data and product experts about how the MedTech Market Activator will provide your teams the agility needed to make a greater impact.

Featured Speakers:

  • Shauntell Kelley, Director of OneKey Product and Strategy, IQVIA
  • Kristin Brillant, Director and Product Owner of MedTech Market Activator, IQVIA MedTech
  • Harry Tomaszewski, Solutions Specialist, IQVIA MedTech

Episode 7 | Introducing Infinite Dimension Profiler IT Use Case

In part two, Andrew Jones shares just how much data is available in IQVIA’s Infinite Dimension Profiler. Tune in and learn how you can build healthcare professional profiles that include both professional and personal dimensions. He also shares how the platform opens up data silos, relieving IT headaches, and allows you to build true omnichannel programs. If you missed part one, catch up for an overview of the Infinite Dimension Profiler.   

Featured Speakers:

  • Kathleen Aalderink, Director, OneKey Digital Enablement, IQVIA 
  • Andrew Jones, Product Manager, Global Information Management, IQVIA

Episode 6 | Introducing Infinite Dimension Profiler Commercial Use Case

Do you have a complete picture of the healthcare professionals (HCPs) in your universe? Are you able to dynamically target and message them as market events change? If you don’t, or even if you think you do, tune into this podcast where IQVIA’s Kathleen Aalderink and Andrew Jones discuss all things around joining and leveraging data to build and compare target audience profiles. You will hear how the Infinite Dimension Profiler will help you pinpoint the right HCPs, which in turn, increases the speed in which your therapies reach patients. Be sure to tune into part two; you’ll be impressed to hear about the incredible amount of data you can have at your fingertips.

Featured Speakers:

  • Kathleen Aalderink, Director, OneKey Digital Enablement, IQVIA 
  • Andrew Jones, Product Manager, Global Information Management, IQVIA

Episode 3 | Prescriptive Authority Pt. 3

This final episode focuses on the authority of physician assistants and naturopathic physicians. The conversation goes beyond the latest state-level authority regulations and includes a sampling of the varying definitions of what a naturopathic physician is. The speakers also share insight into what you can expect around prescriptive authority in the future. Be sure to tune into this episode, but to get the most out of our Prescriptive Authority series, take the opportunity to listen to parts one and two as well.
 
Featured Speakers: 

  • Shauntell Kelley, Associate Director, Digital Solutions Offering Management, IQVIA
  • Liz Updike, Director & Sr. Managing Attorney U.S. Client Services, IQVIA

Episode 2 | Prescriptive Authority Pt. 2

During part two of the prescriptive authority series, the discussion focuses on the legislation that is driving changes affecting optometrists and psychologists. Tune in to learn how the changes affect the type of data you should be leveraging to help insure you remain compliant. 

Featured Speakers: 

  • Shauntell Kelley, Associate Director, Digital Solutions Offering Management, IQVIA
  • Liz Updike, Director & Sr. Managing Attorney U.S. Client Services, IQVIA

Episode 1 | Prescriptive Authority Pt. 1

During this episode, IQVIA subject matter experts will share insights around the recent trends in prescriptive authority. Their conversation will be centered on the legislation driving the changes, what the changes are, why the changes are occurring, and how you can comply with the regulations.

Featured Speakers: 

  • Shauntell Kelley, Associate Director, Digital Solutions Offering Management, IQVIA
  • Liz Updike, Director, Client Services, IQVIA
Contact Us