Achieve precision HCP engagement with real-time data

IQVIA OneKey HCP Reference Data is IQVIA’s global healthcare professional (HCP) and healthcare organization (HCO) reference database. It provides detailed, continuously updated profiles on millions of HCPs and HCOs trusted by 2000 companies across 118 countries. OneKey serves as a single source of truth for healthcare provider information, supporting sales, marketing, compliance, and analytics. With comprehensive data—including credentials, specialties, contact details, affiliations, and more—OneKey enables life sciences organizations to target, segment, and engage customers more effectively, with informed commercial strategies with a multidimensional, real-time view of the healthcare landscape.

IQVIA OneKey data is continuously updated using a combination of advanced technology and human verification. With over 17.5M proactive real-time updates per month, every interaction is used to verify, update, enrich, and harmonize OneKey data. More than 99% of updates are performed automatically, minimizing manual intervention. Validation requested by clients is rare, accounting for less than 1%. IQVIA maintains rigorous quality controls, to ensure data accuracy and reliability. This means you can trust OneKey to reflect on the latest practitioner details—such as new addresses, affiliations, phone numbers—helping you avoid compliance risks and misdirected outreach.

IQVIA OneKey offers detailed profiles of healthcare professionals including physicians, nurses, pharmacists, administrators, patient organizations, and others.  Data elements include names, demographics, specialties, practice locations, institutional affiliations, and more. The database covers over 25M HCPs and more than 6M HCOs in 118 countries, making it a truly global resource. Each profile can contain hundreds of attributes, providing a 360° view of your customers. Organizational records are linked to HCPs, offering rich context for targeting and segmentation. The benefits lie in real insights from different specialties and therapies, which support the client in making better decisions.

IQVIA OneKey is the world’s largest HCP database, offering real-time updates, ISO-certified security, and compliance with high data standards. Trusted by ministries of health and over 2,000 organizations globally, it provides unique identifiers for seamless integration with IQVIA datasets, enabling richer analytics. The platform includes features like HCP network mapping and digital engagement metrics, with over 250 attributes per profile. Being platform-agnostic, it integrates easily into any CRM, analytics, or marketing system via APIs, making it the preferred choice for comprehensive, up-to-date healthcare data.

IQVIA OneKey offers multiple integration options for OneKey data, including a robust API for real-time access, and pre-built connectors for CRM, MDM, analytics, travel, ERP, among others. Each HCP/HCO record includes unique identifiers, making it easy to match and link with your internal data and other IQVIA datasets. IQVIA has a team of global and local experts that support you with technical issues, questions, and guarantee a smooth experience and a streamline process.

IQVIA OneKey Accelerated Insights provides a comprehensive 360° view of healthcare professionals through multiple engagement dimensions. It combines these dimensions to create detailed personas for precise targeting and tailored value propositions for Sales and Medical teams. This approach supports omnichannel engagement by recommending the most effective channels and strategies for reaching HCPs, aligning brand sentiment, and adapting content and messaging based on new insights gathered from the audience.

IQVIA OneKey Accelerated Insights identifies and evaluates key and digital opinion leaders and their influence networks. It analyzes data from scientific publications, conferences, social media, and clinical trials, linking them to HCP profiles. The solution provides rankings and scores for top thought leaders in specific therapy areas, helping you discover which physicians have the greatest scientific and digital impact. Actionable outputs—such as lists of top KOLs, their attributes, and network visualizations—enable targeted engagement strategies to accelerate brand adoption.

AI-driven systems can improve influencer identification by integrating structured and unstructured data, offering precise information and better recommendations for your communication plan. The innovation of these modules, linked to the most quality database, allows you to refine your targeting and enhance your HCP engagement.

IQVIA OneKey is committed to data privacy and regulatory compliance. OneKey data is collected and managed in accordance with all relevant regulations, including GDPR, HIPAA, and CCPA. IQVIA maintains robust compliance practices, such as consent management, opt-out mechanisms, and regular audits. Figures show that there is less than 0.08% opt-out rate from millions of notifications sent, and HCPs can access and amend information in case they need it. Industry-standard certifications—like ISO 27001, SOC 2 Type II, and HIPAA—demonstrate strong data protection. OneKey includes compliance flags and attributes, enabling users to filter data and respect HCP preferences, ensuring your outreach remains legal and ethical. In addition to this, OneKey uses unique cross-border IDs to link HCPs' activities across countries, ensuring compliance with local and international laws.