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Regions
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  4. Middle East & Africa
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MAIN/Solutions
Solutions/
SOLUTIONS
  • Primary Intelligence
  • Commercial Analytics
  • Management Consulting Services
  • R&D Solutions
  • Contract Sales and Medical Solutions
  • MedTech Solutions
  • Oncology Solutions
  • Real World Evidence Solutions
  • Technology Solutions
  • Supply Chain Solution
  • Provider Solutions
  • Public Health Solutions
Primary Intelligence

Today there is more data than ever. Each set of primary and secondary data provides important insights, but that data needs to be integrated. Current market research solutions leave a gap because they are unable to integrate the depth and breadth of insights required in today’s complex markets. IQVIA's Primary Intelligence is the exception.

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Primary Intelligence Quick Links
Commercial Analytics

IQVIA provides segmentation and targeting, call planning and resource optimization, multichannel marketing, and performance management and compensation solutions for clients throughout the Middle East and Africa.

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Commercial Analytics Quick Links
Management Consulting Services

IQVIA can help you take the decisions that lead to success. With a wide array of management consulting services and a patient-centric approach, we can help you succeed in today's healthcare market.

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Management Consulting Services Quick Links
R&D Solutions

IQVIA brings together human data, data science and human science to harness advances in technology, analytics and human ingenuity and enable a more modern approach to clinical development.

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R&D Solutions Quick Links
Contract Sales and Medical Solutions

Healthcare is in a constant state of perpetual advancement and development, and healthcare businesses need to innovate and grow ahead of the market to succeed.

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Contract Sales and Medical Solutions Quick Links
MedTech Solutions

Today’s constantly developing technologies are pushing the boundaries of medical devices’ capabilities, adding new benefits and features that enhance patients’ lives and create new categories of buyers and influencers who play a larger role.

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Guiding through unprecedented innovations to reshape oncology

In the Middle East, oncology is increasingly becoming a major focus in healthcare. Today, it is the 6th highest selling therapy area and one of the fastest growing therapy areas in the region.

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You know your questions – let us bring you the right real-world answers

Your work promises the potential to improve health outcomes. At IQVIA, we strive to help you by providing you with the complete understanding, tools, evidence and communications you need to realize that potential. It’s an exciting time to reimagine what’s possible.

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Technology Solutions

With state-of-the-art technology and a global database, we help push the potential of human science higher and help our clients achieve it by improving healthcare professionals’ understanding of their patients’ needs.

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Technology Solutions Quick Links
Re-imagine pharmaceutical distribution and supply chain management

Digital disruption is empowering companies across industries with unbeatable competitive edge. Organizations that do not adopt and integrate digital technologies will experience debilitating disadvantages in a competitive marketplace.

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Provider Solutions

IQVIA's comprehensive suite of healthcare provider solutions equip you with latest tools and technologies needed to build a smart and sustainable health setup. Talk to our experts and let us help you get started on your pathway to sustainable growth.

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Provider Solutions Quick Links
IQVIA Public Health interventions work to improve the health of entire populations

IQVIA’s Public Health solutions offer powerful insights and innovative digital solutions with speed and agility to introduce modern approaches for public health surveillance and quality improvement.

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MAIN/Products
Products/
PRODUCTS
  • HCP Space
  • Hospital Information System
  • Mobile & Home Health
  • Revenue Cycle Management
  • Patient Level Information Costing System
  • IQVIA Health Insurance Management
  • IQVIA Vigilance Platform
  • SmartSolve eQMS: Enhance Quality Assurance and Control
HCP Space

Build deep HCP engagement journeys. Maximize digital engagement impact. Drive better brand outcomes.

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Hospital Information System

IQVIA’s cloud based solutions for healthcare providers and institutions are designed to minimize medical errors, increase physician efficiency, reduce costs, facilitate regulatory compliance and promote standardization of care to build a safer, more convenient way of managing healthcare.

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Mobile and Home Health Tech Solutions

IQVIA’s complete mobility suite for healthcare providers can help improve clinical teamwork, expand boundaries of care and drive better patient outcomes.

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Revenue Cycle Management

IQVIA can help you improve your billing and collection cycles, save processing time and help with better record keeping so that you can focus on providing the best patient care.

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Patient Level Information Costing System

IQVIA's PLICS, a patient costing solution, designed to help you better analyze your cost built using a bottom up Activity Based Costing methodology, developed by team of cost accountants specializing in Healthcare.

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IQVIA Health Insurance Management

An integrated platform that seamlessly connects patients, healthcare providers and payers to drive efficiency, reduce costs, and improve quality of care.

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IQVIA Vigilance Platform

Your complete, SaaS approach to drug safety and pharmacovigilance

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SmartSolve eQMS: Enhance Quality Assurance and Control

The complete eQMS for the Life Sciences industry.

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MAIN/Insights
Insights/
BLOGS, WHITE PAPERS & CASE STUDIES

Explore our library of resources spanning the healthcare ecosystem. Hear from IQVIA data scientists, doctors, researchers, and other experts on the topics, trends, and market developments that matter to you.

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PODCASTS

Listen to our podcasts to hear from key opinion leaders and experts.

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OUR LATEST WHITE PAPER

"Learn how digitalization has transformed the patient journey and why mapping the digital patient journey offers myriad of opportunities for pharma.

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MAIN/About
About/
ABOUT IQVIA MIDDLE EAST & AFRICA

The IQVIA team in the Middle East and Africa works to provide clarity in these dynamic markets.

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NEWSROOM

Read the latest updates and press releases.

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CAREERS

"Learn about work and life at IQVIA and find all the opportunities we have for your next step in your career journey.

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MAIN/Contact Us
Contact Us/
Case Study
Brand Health Tracking Study to Understand the Drivers of Brand Performance in the ME Countries
Oct 06, 2022
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A leading global player in the food and beverage category, with a focus on infant nutrition segment wants to understand the drivers of their brand performance. They wanted to run this study for their top 3 brands and top 3 competitor brands with the HCP's, to better understand their preferences, prescribing behaviors, assessing company image, and check brand performance vs competition. IQVIA conducted primary market research with HCPs to achieve the objectives and developed and administered a discussion guide to track various KPI's. Read more in this case study.

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