EXPERT ENGAGEMENT PLATFORM

Engaging the right medical experts for success?

Move beyond manual searches. IQVIA's Expert Engagement Platform uses world-leading Expert Ecosystem data and analytics to quickly identify the most relevant KOLs for you.

EXPERT ENGAGEMENT PLATFORM

Global HCP data enables intelligent engagement.

Drive Medical Affairs and Commercial success with comprehensive solutions to align teams, optimize engagement, and achieve goals to advance patient care.

EXPERT ENGAGEMENT PLATFORM

Fragmented data creates KOL strategy blind spots.

IQVIA's platform transforms fragmented expert data into unified insights, creating a complete 360° view of medical experts while eliminating blind spots.

EXPERT ENGAGEMENT PLATFORM

KOL coordination across teams is challenging.

IQVIA's Expert Engagement Platform enables seamless collaboration, aligning Medical Affairs and Commercial teams with unified strategy for impactful interactions.

EXPERT ENGAGEMENT PLATFORM

Can't measure Medical Affairs team impact?

Demonstrate medical investment value through robust analytics. IQVIA's Expert Engagement Platform measures the impact of every strategic engagement.

Revolutionize Medical Engagement: Unified HCP Data for Intelligent, Personalized Workflows

Smarter engagements, measurable outcomes

Up to 65% of expert engagements go unrecorded, mainly because most CRM systems are built for sales, not medical teams. Fragmented data and disconnected teams lead to missed insights and ineffective engagement. That’s why IQVIA’s Expert Engagement Platform is purpose-built for Medical Affairs, helping you capture every interaction and connect teams for better results.

Experience technology designed explicitly for the complexities of KOL engagement. Our scalable platform adapts to your organization—whether you’re a global pharma company or a growing biotech—and integrates seamlessly with your existing systems.

360° Expert Profiles

Break through data silos with IQVIA's comprehensive expert engagement solution. Our platform unifies Expert Ecosystem's scientific, clinical, digital, and claims data with your proprietary insights, creating a single source of truth that reveals the complete picture of every thought leader.

Coordinated Engagement

Eliminate fragmented touchpoints and maximize strategic engagement. Our coordinated approach aligns teams across Medical Affairs, enabling strategic planning for congresses, advisory boards, and key interactions that drive meaningful scientific advancement.

AI-Powered Actions

Harness the power of advanced analytics and GenAI to transform data into actionable intelligence. Get personalized medical engagement recommendations, automated insight summaries, and dynamic visualizations that empower smarter, faster decision-making.

Prove Your Impact

Demonstrate measurable value from every expert interaction. Our comprehensive impact analysis connects engagement activities to concrete outcomes, helping you optimize resource allocation and justify medical investments with confidence.

Built for Your Needs

In life sciences, success depends on coordinated efforts. Our platform breaks down data silos, delivers AI-driven insights, and aligns every engagement so you can demonstrate value and maximize your investments. It’s not just another tool – it’s the link that brings your data, teams, and technology together to drive smarter engagement and advance patient care.

IQVIA Expert Engagement Platform

Transform Medical Affairs with Modern Engagement Strategies

Move beyond fragmented manual processes with Expert Engagement Platform. Harness Expert Ecosystem's global HCP data to identify the right experts, orchestrate coordinated engagement strategies, and measure impact, unlocking intelligent engagement for better outcomes.

Optimize spend for high-impact expert interactions.

Enable cross-functional teams to drive impactful KOL engagement by unifying expert identification, AI insights, and analytics into one platform. This streamlines engagement, enhances scientific exchange, and delivers measurable outcomes.

>50%

Increase in expert coverage across therapeutic areas

1.7B

Claims captured per year; 30% more than the leading competition

23.1M

HCP profiles —2× more than most competitors

2x

More effective than competitors in identifying and engaging regional influencers others miss

2.13M

Meeting abstracts uploaded annually – 2× more than competition

2.5M

Annual cost savings by reducing time spend on fragmented expert research

4M

Potential savings per operational area

30%

More claims that the leading competitor medical claims dataset

1,200

Hours saved per team annually by simplifying research of experts and activities *based on a team of 10 employees

IQVIA Expert Engagement Platform

Align teams, amplify insights, prove strategic impact.

Unify medical engagement and move beyond manual processes with IQVIA's Expert Engagement Platform. By consolidating global HCP data and AI insights, our solution helps you tackle core challenges and achieve coordinated, data-driven strategic success.

Unlock the Power of Team Collaboration.

Enable Medical Affairs and Commercial teams to drive impactful, data-driven KOL engagement by unifying expert identification, AI insights, and analytics into one scalable platform. This integrated approach streamlines engagement, enhances scientific exchange, and improves patient care.

Ready to master your KOL engagement strategy?

Transform Medical Affairs beyond traditional limits with purpose-built CRM. Unify data, align cross-functional teams, and measure real KOL engagement impact. Drive meaningful scientific exchange that advances patient outcomes through strategic partnerships.

How can you cut your KOL search time by 70%?

Facing 10 simultaneous product launches and buried in spreadsheets, a top global pharma company transformed its KOL strategy. See how its success can benefit your team's future.

BENEFITS

Improve Medical Affairs Team Impact

Medical Affairs professionals spend 60% of their time on administrative tasks versus strategic KOL engagement. Our platform eliminates busywork so you can focus on what matters — building relationships that drive scientific impact and business results.

Ready to start making the most of your KOL strategy?

How can Expert Engagement Platform drive Medical Affairs and Commercial success by aligning teams, optimizing engagement, and achieving goals to advance patient care?

Explore the latest insights in Expert Engagement

Expert Engagement Blog
Explore our blogs for thought leadership on the latest Expert Engagement trends, and discover our solutions available in the U.S.
Insights Library

Discover Expert Engagement trends and insights from IQVIA thought leaders in our library, featuring our latest insight briefs, case studies, and more.

Frequently Asked Questions

Yes. IQVIA's Expert Engagement Platform connects to your current CRM, pulling KOL data and pushing back enriched insights such as scientific contributions and engagement metrics. This creates unified expert profiles, eliminating silos for Medical Affairs and Commercial teams.
Expert Engagement Platform reduces tool count by consolidating spreadsheets and systems into one Medical Affairs and Commercial solution. It eliminates manual work, improves data quality, and lets teams focus on strategic KOL engagement. See how one company revolutionized its KOL engagement.
IQVIA’s Expert Engagement Platform offers three unique advantages: unmatched data from 1.7B medical claims and 35K+ scientific meetings, Medical Affairs-specific design beyond basic CRM, and embedded AI agents that are revolutionizing Medical Affairs with real-time recommendations.
Expert Engagement Platform requires minimal IT involvement. Our cloud-based solution deploys with zero system disruption via secure APIs. IT teams handle initial access setup and data governance within typically 2-4 weeks. The platform integrates seamlessly with existing CRMs and systems.
Expert Engagement Platform delivers rapid ROI. A global biopharma company expanded KOL coverage 50%, eliminated blind spots across 15 therapeutic areas, and unified cross-functional teams. Read our case study for implementation timeline details and complete results.
Expert Engagement Platform unifies Marketing, Medical Affairs, Development, and field teams on one system. It eliminates silos with complete expert profiles, cross-functional planning, and coordinated engagement. See our OTLE fact sheet for full enterprise capabilities.
Expert Engagement Platform delivers proven results: clients achieve 8% successful engagement rates, a 20% increase in HCP website visits, 33% higher testing frequency, and 50% expanded KOL coverage. Download our Revolutionizing Medical Affairs brochure for complete details.
Expert Engagement Platform delivers rapid deployment with proven results. A global pharmaceutical company completed KOL evaluation and selection within 3 months for 10 product launches. Read our platform transformation case study for implementation timelines and ROI details.
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