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As a global community, IQVIA continuously invests and commits to advancing human health.
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Choose a Region Contact Us
Explore IQVIA by region
As a global community, IQVIA continuously invests and commits to advancing human health.
Americas
Argentina Brazil Canada Central America and Caribbean Colombia Ecuador Mexico United States
Europe
Adriatic Nordics Belgium Poland Bulgaria Portugal Czech Republic Romania France Russia Germany Slovakia ​Ελλάδα Spain Hungary Switzerland Ireland Turkey Israel Ukraine Italy United Kingdom Netherlands
Asia & Oceania
Asia Pacific Australia & NZ China India Japan Korea Southeast Asia Sri Lanka
Middle East & Africa
Middle East and Africa
Regional Thought Leadership
US Insights
EMEA Thought Leadership
Asia Pacific Insights
  1. Who We Help
  2. Insights
  3. Events
MAIN/Who We Help
Who We Help/
WHO WE HELP
  • Pharmaceutical Manufacturers
  • MedTech
  • Emerging Biopharma
  • Financial Institutions
  • Government and Public Health
  • Health Plans
  • Hospital and Health Systems
  • Insurers and Risk
  • Medical Specialties
  • Patient Organizations
Pharmaceutical Manufacturers

Harness unparalleled healthcare data, advanced analytics, and cutting-edge technologies with our expertise to accelerate the development and commercialization of innovative medicines, enhancing patient lives.

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Pharmaceutical Manufacturers
MedTech

Navigating MedTech's unique landscape: U.S. decision-making now rests with GPOs, IDNs, and payers, who demand solid value proof through rigorous outcomes analyses and pricing scrutiny.

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MedTech
Emerging Biopharma (Global page)

Boost your innovation with IQVIA's expert team. Our comprehensive solutions integrate top-tier insights, technology, and expertise to maximize your asset's success in a competitive landscape.

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Financial Institutions

Invest in healthcare with confidence. Stay ahead of pharma and medical device trends using real-time, high-quality data. Access market insights, historical sales, prescription trends, and emerging product information for informed, risk-reduced decisions.

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Government and Public Health

Unlock deeper health insights with unmatched data and innovative technology to enhance decision-making for your essential government programs.

Unlock Innovations
Government and Public Health
Health Plans

Accelerate digital innovation with our data-driven expertise in data science and healthcare, optimizing business processes for smarter decisions.

Navigate Health Plans
Hospital and Health Systems

Leverage digital innovation to cut costs, boost efficiency, and elevate patient engagement, all while enhancing quality and health outcomes.

Streamline Decisions
Hospital and Health Systems
Insurers and Risk

Enhance your ability to evaluate and forecast population risk swiftly and accurately by integrating unmatched data, expertise, and technology.

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Medical Specialties

Embrace digital innovation in healthcare and transform your organization with a suite of cutting-edge registry solutions.

EXPLORE SOLUTIONS
Patient Organizations

Maximize your patient impact with expert guidance, data-driven insights, and a suite of cutting-edge patient data solutions.

DRIVE PATIENT IMPACT
MAIN/Insights
Insights/
U.S. PROGRESS POINT

A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.

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BLOGS, WHITE PAPERS & CASE STUDIES

Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.

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PODCASTS

"Discover the future through our enlightening podcasts available in the United States.

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Insight Brief

"Anticipated Impacts of Recent Tariffs on the U.S. MedTech Industry

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BLOG

"Measure Pharma Sales Effectiveness: Understanding the BrandImpact™ Score

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Events/
ON-DEMAND WEBINARS

Visit our library of on-demand webinars.

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UPCOMING EVENTS & WEBINARS

View our upcoming events and webinars.

DISCOVER EVENTS & WEBINARS

Webinar

"Collaborative Intelligence: Empowering the Human-AI Workforce in Life Sciences

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EVENT

"27th Controlled Substances and State Regulatory Conference

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Financial Services

IQVIA SMART for Financial Services

When it comes to investing in healthcare, understanding the trends in pharma for new product launches or medical devices can be a rapidly moving target. It is critical that you have the right data at the right time to make the right decisions. To make informed investment decisions and reduce risk, you need real-time access to top-quality data that allows you to quickly assess overall market potential, view sales and prescription trends over an historic timeframe, and track new and emerging products as they become commercialized using early insights.
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Locations United States Our U.S. Solutions Life Sciences Financial Services

The SMART Difference

IQVIA’s SMART platform integrates information from the largest source of curated healthcare data to deliver accurate, actionable insights. Adapting to the way you do business, rather than forcing you to conform to the solution, SMART allows you to cache your behavior and get the answers you need quickly; from a macro-level market analysis to detailed, granular-level tracking and trending activities.
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Why IQVIA?

IQVIA knows healthcare data. We offer commercial, manufacturing and scientific industry expertise, healthcare-grade data, and fit-for-purpose analytics to help you make informed decisions and maximize investment value. Gain the clarity you need to confidently invest in a dynamic healthcare environment using IQVIA data solutions and build a multi-dimensional view of potential assets.

IQVIA’s patented projection methodologies uniquely leverage the logical relationship between a pharmacy’s supply and demand and maximize the precision of our estimated prescriptions and market trends. 

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Financial Data Solutions

IQVIA’s national-level prescription estimates are relied upon by the top 20 pharmaceutical manufacturers to measure performance and is considered the gold standard in data by the financial community. Services include:

Data Coverage

IQVIA maintains the largest sample of available prescription data by capturing information from a variety of supplier types, including large pharmacies, independent stores, supermarkets, wholesalers, PBM, LTC providers, traditional mail pharmacies, and specialty drug pharmacies (large and small), reflecting a near census of retail store activities.

Specialty Pharmacy

With trends shifting towards specialty products and specialty care, IQVIA invests in this space by onboarding additional specialty suppliers. As the gold standard in data, our commitment to customer satisfaction means we continually enhance our data assets to provide better coverage and visibility, and drive better decisions.

Data Integration

IQVIA’s SMART is a business intelligence tool designed to provide a pharmaceutical information-specific solution – one that leverages proprietary technology to produce the analytics that matter most when studying the pharmaceutical marketplace. SMART is user-friendly and consistently leverages newly integrated data sources. SMART users have access to prescription, sales, and longitudinal patient performance metrics like “new to brand”, all easily integrated and reported on for quick, reliable insights.

New Data Insights

Based on customer feedback, IQVIA is committed to providing new, cutting-edge pharma insights such as weekly sales, access to daily data for retail products via RAPID, early insights and allocating prescription and sales data by diagnosis within IQVIA’s Diagnosis Allocation.

Long-Term Historical Views

With both sales data and prescription data available back to 1992, IQVIA offers a robust history that examines data trends for all products and all markets over time. The ability to look back at product launches and determine algorithms for product launches in the future is just a click away within our Launch database on the SMART platform.

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Trends Influencing Life Sciences Investments: The New Commercial Model
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Generating the Right Evidence to Fuel Funding in Pharmaceutical Innovation

Ten critical points for life sciences companies to consider when generating and delivering the right evidence to attract necessary funding from investors.
Fact Sheet
IQVIA SMART for Financial Services

Identify healthcare trends to enable smarter investment decisions with a comprehensive suite of trusted, best-in-class healthcare data solutions
White Paper
U.S. Pharmaceutical Market Trend Report
Institute Report
Medicine Use and Spending in the U.S.
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