IQVIA Workflow Companions

Enhance precision, speed and impact across commercial workflows

Our workflow companions synthesize inputs seamlessly to connect data, enhance brand strategy, plan with precision, and drive better engagement.

Our workflow companions help you act faster and with greater confidence

Agentic AI accelerates commercial decisions, autonomously analyzing data, surfacing insights, and orchestrating actions across workflows. Our domain-trained agents provide deeper context, empower greater confidence, and drive ongoing optimization.

IQVIA Workflow Companions

Enhance market strategy

With IQVIA Market Intelligence Companion, your commercial teams can simultaneously analyze sales, prescription, patient, CRM, digital and other data to generate a unified, comprehensive view of the market with actionable answers and without manual analysis.

You can:

  • Gain unified, real-time views of brand, competitors, and customers
  • Use market, HCP, and patient signal insights to inform strategy, targeting, and budgeting

Our companions help you enable smarter strategy, stronger positioning, and measurable brand impact.

Empower smarter field engagement

IQVIA Field Sales Companion uses agentic AI, purpose-built for life sciences and grounded in IQVIA’s deep data and domain expertise, to bring together HCP, prescribing, sales, CRM, digital and other customer intelligence.

It goes beyond simply surfacing information to interpret customer signals, identify opportunities and recommend actions, helping reps quickly understand where to focus and how to engage.

You can:

  • Prioritize the right HCPs and opportunities with connected customer intelligence and dynamic insights
  • Prepare faster and determine the next-best action based on HCP needs, behaviors and engagement history

Give every rep greater context and confidence to make each customer interaction count.

Create deeper scientific connections

Give your medical sales liaisons (MSLs) a clearer, more complete understanding of the experts they meet. IQVIA Field Medical Companion brings together KOL profiles, scientific activity, publications, clinical trials, previous interactions and medical insights, using intelligent agents to surface what matters most for each visit.

Backed by IQVIA’s rich healthcare and scientific intelligence, help your MSLs prepare with greater context while keeping their expertise and judgment at the center.

You can:

  • Understand KOLs more deeply through connected scientific intelligence
  • Prepare with greater context using timely, relevant insights

Enable more informed scientific conversations and stronger KOL relationships.

The IQVIA Difference

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INFOGRAPHIC

IQVIA Commercial Agentic AI Families

Discover how IQVIA Commercial Agentic AI combines healthcare-grade data, advanced analytics and domain expertise to help commercial organizations answer critical business questions, improve productivity and drive more relevant customer engagement.
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ON DEMAND WEBINAR

IQVIA AI agents in action: driving commercial agility

Discover how AI-powered agents on the IQVIA.ai platform are helping teams optimize performance across the entire commercial lifecycle.
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Webinar

Elevating Commercial Agility with Agentic AI

Join us to explore how the latest advances in agentic AI are helping commercial teams adapt to rapidly changing market conditions with greater speed and precision.

See how connected market insights, advanced analytics and agentic AI are transforming commercial strategies and operations, enabling continuous, insight-driven decision-making that supports faster, more confident actions across the brand lifecycle.

IQVIA Workflow Companions

30–40%

Improvement in forecast accuracy compared to manual or analogue-based approaches

>15%

Increase in multichannel equivalent calls by reps using the agent

85%+

User satisfaction with insights generated and ease of use

50%+

Increase in expert/KOL coverage with AI-supported orchestration

97%

Accuracy scored for agent outputs in production tests

150+

AI use cases deployed across clinical and commercial domains

Frequently Asked Questions

Brand teams are under more pressure to respond quickly as launches face tighter conditions, payer influence grows, and important signals are often buried across disconnected data sources. IQVIA helps teams move faster by bringing together sales, forecast, pipeline, patent, HCP sentiment, and channel data across 95+ countries to surface clearer direction in less time.
Field teams are still losing time across disconnected CRM, dashboard, and access systems even as expectations for personalization, coordination, and compliance continue to increase. IQVIA helps reps and managers work more efficiently by combining trusted data, CRM integration, real-time HCP profiles, and AI-driven recommendations to support call prep, prioritization, follow-up, and role-specific guidance.
HCP demand for more connected and relevant digital engagement keeps rising, but many pharma companies still have not linked data, content, and execution well enough to deliver a consistent experience. IQVIA helps close that gap by turning engagement, claims, and channel data into coordinated next-best actions and more tailored outreach that can improve performance across digital programs.
Your workflow, but smarter
Your time is valuable. Make more of it with intelligent support that helps you make confident decisions, take meaningful action and drive results.