Discover how AI, ML, and NLP are transforming the future of brand marketing and scientific communications. This forward-looking session explores how these technologies are enabling faster, smarter, and more impactful strategies by bringing data-driven insights to life from concept to execution. Learn how to stay ahead in a rapidly evolving digital landscape and unlock new efficiencies in commercial marketing and communications.

Key Takeaways:

• Understand how AI, ML, and NLP are reshaping scientific communications and brand marketing
• Learn practical ways to implement these technologies for greater efficiency and smarter decision making
• Explore how data-driven insights can enhance commercial strategies and accelerate innovation

Join us to gain a competitive edge and future proof your brand marketing with the power of intelligent technologies. Don’t miss this opportunity to lead the change.

Speakers:

Kelly Simpson-Angelini
Principal, Simpson Healthcare, an IQVIA business

Erin Conlan
Managing Director, Simpson Healthcare

Isabel Kalofonos
Chief Commercial Officer, Fulcrum Therapeutics

Kate Cronin
Chief Brand Officer, Moderna

Raja Shankar
Vice President, Machine Learning, IQVIA