EMEA Thought Leadership

Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA. The Thought Leadership group regularly produces content in the form of white papers, presentations and webinars, and is available to comment on a range of topics from launch excellence to global health.

Latest thinking

Our insights

Executive summaries
A downloadable summary of all the white papers EMEA Thought Leadership has produced across all our areas of interest.

Go-to-Market

Ensuring a successful launch is perhaps the most important stage of a product’s lifecycle. Explore the pitfalls and opportunities to look out for when launching a product, alongside how the environment is changing.

Technology

Adopting the latest information and communications technologies can bring enormous benefits across pharma and life sciences. Uncover the benefits your business can unlock through technology.

Real world evidence, market access and medical

The collection of real world evidence and the involvement of medical affairs in customer engagement are becoming must-haves. Learn how these new tools can help your organisation to thrive.

Therapeutic innovation

The health and life sciences industries are highly innovative, with new treatment-defining developments a regular occurrence. Keep up-to-date with the latest therapeutic innovations.

Healthcare policy

Navigating a myriad of national and international government policy is a necessity for any organisation. Thought Leadership examines how to manage and leverage various policies and strategies.

Health systems

As the frontline services providing healthcare, ensuring successful operation of health systems is vital for all stakeholders. Discover how health systems can maximise patient benefits.

Global Public Health

In an increasingly connected world and with UN Sustainable Development Goal 3 aimed at improving health outcomes, learn about the benefits of focusing on health outside the major markets.

Contact Us