Engagement innovation

Engagement innovation

From U.S. Progress Point: Turning disruptors into advantages

How an effective data strategy can transform business decisions and improve outcomes

When companies have an effective approach for their data and the technology to support it, they can continuously optimize their marketing strategy, thereby identifying and responding to trends sooner. That will lead to improved patient outcomes while also leading to less waste, better ROI, and improved profitability.

How Does Next Best Effectively Support Omnichannel for Medical Affairs and Thought Leader Engagement?

As life science organizations move towards an omnichannel engagement model, Medical Affairs has lagged behind their commercial counterparts. Hear a panel of industry experts discuss how Next Best can support engagement and shift thought leaders' mindsets, and how to better support Medical Affairs team members faster, with more informed planning

Future Proofing Your Digital Engagements

It’s time to get serious about data privacy and consent-based marketing. With the data privacy movement continuing to gain momentum in the U.S., and the deprecation of third-party cookies, ensuring a first-party, permission-based relationship with your targets – no matter which channel they engage with you – is crucial for successful digital engagement.
U.S. Progress Point Subscribers' Circle: First-looks, exclusive content, and more.
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