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Americas
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Asia & Oceania
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A-I
J-Z
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Regions
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Americas
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Asia & Oceania
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Europe
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Middle East & Africa
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Americas
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Asia & Oceania
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Europe
Europe
- Adriatic
- Belgium
- Bulgaria
- Czech Republic
- Deutschland
- España
- France
- Greece
- Hungary
- Ireland
- Israel
- Italia
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more -
Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
SOLUTIONS
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Life Sciences Solutions
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Healthcare Solutions
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Medical Device and Diagnostic
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U.S. Government
Life Sciences Solutions
Bringing together unparalleled healthcare data, advanced analytics, innovative technologies, and healthcare expertise to create intelligent connections that speed the development and commercialization of innovative medicines to improve patient lives.
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Healthcare Solutions
Accelerate digital innovation to enable smarter decisions that reduce cost, modernize patient and consumer engagement, and improve health outcomes.
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Medical Device and Diagnostic Solutions
Your world is unique – and quite different from pharma. In the U.S., decision-making has shifted from individual physicians to integrated networks--GPOs, IDNs and payers. These groups have heightened the focus on proving your solution’s value, demanding outcomes analyses and putting pressure on pricing.
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U.S. Government Solutions
For government agencies and organizations at every level—from federal or national to regional and local—Big Data can have a huge impact on public health.
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U.S. PROGRESS POINT
A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.
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Get the latest insights on our life sciences, healthcare, and medical technology solutions in the United States. Follow our blog today!
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WHITE PAPER
Generating the Right Evidence to Fuel Funding in Pharmaceutical Innovation
Ten critical points for life sciences companies to consider when generating and delivering the right evidence to attract necessary funding from investors.
Jun 07, 2022
Capital investment is the life blood of pharmaceutical innovation, and it is critical for driving research and development (R&D) and accelerating commercial success for the life sciences industry. However, attracting the necessary capital is challenging as investors have a plethora of options to choose from in a highly competitive marketplace when making investment decisions.
Additionally, financial analysts are more inquisitive than ever when making their recommendations. Having access to and utilizing the right clinical and commercial evidence is a prerequisite for attracting capital funding and investments to secure commercial success. Many mistakes are made, for example, when the wrong data is chosen, overly optimistic market assumptions about market size are developed, or forecasting overlooks the impact of rigorous payer control.
Read the white paper to learn about ten critical points for life sciences companies to consider when generating and delivering the right evidence to inspire favorable analyst reviews and attract necessary funding from investors.