Harness unparalleled healthcare data, advanced analytics, and cutting-edge technologies with our expertise to accelerate the development and commercialization of innovative medicines, enhancing patient lives.
Discover MoreNavigating MedTech's unique landscape: U.S. decision-making now rests with GPOs, IDNs, and payers, who demand solid value proof through rigorous outcomes analyses and pricing scrutiny.
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Boost your innovation with IQVIA's expert team. Our comprehensive solutions integrate top-tier insights, technology, and expertise to maximize your asset's success in a competitive landscape.
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Invest in healthcare with confidence. Stay ahead of pharma and medical device trends using real-time, high-quality data. Access market insights, historical sales, prescription trends, and emerging product information for informed, risk-reduced decisions.
Access InsightsUnlock deeper health insights with unmatched data and innovative technology to enhance decision-making for your essential government programs.
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Accelerate digital innovation with our data-driven expertise in data science and healthcare, optimizing business processes for smarter decisions.
Navigate Health PlansLeverage digital innovation to cut costs, boost efficiency, and elevate patient engagement, all while enhancing quality and health outcomes.
Streamline Decisions
Enhance your ability to evaluate and forecast population risk swiftly and accurately by integrating unmatched data, expertise, and technology.
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Embrace digital innovation in healthcare and transform your organization with a suite of cutting-edge registry solutions.
EXPLORE SOLUTIONS
Maximize your patient impact with expert guidance, data-driven insights, and a suite of cutting-edge patient data solutions.
DRIVE PATIENT IMPACTA curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.
LEARN MOREExplore our library of insights, thought leadership, and the latest topics & trends in healthcare.
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"Discover the future through our enlightening podcasts available in the United States.
EXPLORE PODCASTS
"Collaborative Intelligence: Empowering the Human-AI Workforce in Life Sciences
REGISTER NOWIQVIA’s NTB Forecast methodology revolutionizes pharmaceutical forecasting by focusing on patient acquisition, enabling accurate, nimble, and actionable forecasts. This approach enhances decision-making in investment, resource allocation, sales force sizing, promotional activities, and market access tactics, supporting brand performance from launch through its lifecycle.
Key Takeaways:
Speakers:
Ester Oben Etah
Sr. Principal, U.S. Launch Excellence, IQVIA
Brian Lasky
Sr. Principal, U.S. Launch Excellence Lead, IQVIA
Elyse Munoz
Director Thought Leadership, IQVIA
Data, AI, and expertise empower Commercial Solutions to optimize strategy, accelerate market access, and maximize brand performance.
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