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Impacting People's Lives

"We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.

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Harness the power to transform clinical development

Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.

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Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.

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Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.

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Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.

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THE IQVIA INSTITUTE

An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.

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"Global Trends in R&D 2024

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"IQVIA thought leadership with a focus on EMEA.

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"DCTs Deliver Big ROI

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"Capturing value at scale: The $4 billion RWE imperative

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Unlock your potential to drive healthcare forward

By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.

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IQVIA AI is Healthcare-grade AI

Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.

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Your healthcare data deserves more than just a cloud.

The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.

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Innovations make an impact when bold ideas meet powerful partnerships

The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.

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Proven, faster DCT solutions

IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.

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IQVIA Patient Experience Solutions powered by Apple

Empowering patients to personalize their healthcare and connecting them to caregivers has the potential to change the care delivery paradigm. IQVIA and Apple are collaborating to bring this exciting future of personalized care directly to devices patients already have and use.

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White Paper
La farmacia cambia de rumbo: adaptación al entorno tras la pandemia
Sep 07, 2021
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  • España
  • La farmacia cambia de rumbo: adaptación al entorno tras la pandemia
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Un análisis de los cambios que se han visto en la farmacia y su adaptación al entorno tras la pandemia.

Algunas conclusiones del estudio:
  • En 2020 y 2021 vemos que el comprador acude menos a la farmacia, pero cuando lo hace, el valor de la cesta de la compra es mayor, lo que indica que ahora se hacen compras más planificadas.
  • El consumidor ha cambiado el canal a través del cual realiza la compra en farmacia, con el objetivo de reducir las interacciones físicas, produciendo una aceleración en el crecimiento de la farmacia online (+73% en 2020 vs 2019).
  • Un 15% de las farmacias que eran de alto potencial en 2019 lo han dejado de ser durante 2020 y un 9% de bajo potencial, han pasado a ser de medio potencial.
  • Un 84% de los profesionales de la salud (incluyendo tanto especialidades médicas como farmacéuticas) creen que la relación presencial con el delegado seguirá siendo importante, mientras que un 16% preferiría moverse en un entorno digital.
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