Learn more below about our National Retail Pharmacies Data offerings:
Sell-out data coming from a panel of ~2,100 private retail pharmacies. The panel is representative of each of 70 geographical territories across Greece so that with statistical projection it ensures an accurate and concrete view of the total market. Every single product that is being dispensed through a pharmacy is recorded and organized in one of five (5) different databases with specific market characteristics. National Retail Pharmacies data are available to purchase as a monthly, quarterly and semiannual subscription or as an ad- hoc sales report.
Pharmaceutical Monitor (one of the five available sales databases) includes all prescription-bound products, all the MHSYFA products and also the Diabetic Strips. The products are classified according to the (European Pharmaceutical Market Research Association) EPhMΡΑ in 16 ATC1s with corresponding ATC2 / ATC3 / ATC4 levels. Information is provided per Corporation (Marketing Authorization Holder), Product name and pack. Additional information provided includes Administration Form, Launch Date, Original / Generic, Rx-bound / MHSYFA as well as several additional attributes upon request like EOF code, Patent status and Counting units among others.
The size of the IQVIA panel (~2,100 pharmacies) allows for accurate representation of all products dispensed through Private Retail Pharmacies in 70 territories across Greece. Both Rx and Non-Rx products can be monitored with territorial granularity on a monthly, quarterly or semiannual basis and data are available through an online analytical tool (IQVIA Analysis Manager) to allow access from any place or device. Territorial Retail Pharmacies data from IQVIA are used by the majority of the companies that dispense their products through the pharmacy channel, in order to evaluate their sales force performance.
New data service from IQVIA, ideal for launch tracking and monitoring the sell-out evolution of focus client or competition products. Currently weekly data are produced from a sub-panel of ~620 pharmacies. This allows for a granularity of 13 IQVIA areas. From 2018 onwards, weekly data will be produced from the full IQVIA panel (~2,100 pharmacies) giving weekly insights for all 70 territories. Especially for Consumer Health products, weekly data provide unparalleled performance insight during periods with intense promo activity.
Based on new software installed in ~2,000 pharmacies, IQVIA is able to split between reimbursed and non-reimbursed, the recorded SKU sales per pharmacy, in other words sales that are accompanied by an e-presecription and sales without an e- prescription.