Market Engagement and Implementation

Implement the Change

Our agile Engagement Specialists, Field Market Access, and Medical Science Liaison (MSL) teams engage and educate key stakeholders in the NHS to influence their behaviours and implement new ways of working to improve access to care.

Locations United Kingdom Solutions Life Sciences Industry Solutions Market Access and Patient Activation Market Engagement and Implementation

Our agile Engagement Specialists, Field Market Access, and Medical Science Liaison (MSL) teams:

Engage and educate key stakeholders in the NHS to influence their behaviours and implement new ways of working to improve access to care. Leverage industry-leading insight, data and technology to enhance access and impact.

Deliver exceptional customer experience against the backdrop of evolving challenges in the NHS

IQVIA Engagement Specialists are experts in HCP engagement, equipped with IQVIA’s unrivalled, proprietary data and best-in-industry technology delivering bespoke, optimised engagements that drive valuable business outcomes.

IQVIA Engagement Specialists are specifically recruited, trained, and equipped to deliver:

Higher-quality engagements that drive optimal business outcomes with fewer ‘heads’
More resource-efficient and cost-effective solutions

Fully versed in the specific skills, knowledge and business acumen needed to succeed in an evolving and challenging NHS environment
Hand-picked for their agile thinking and ability to use the latest customer engagement technology, such as NEXT BEST and sentiment analysis
Provided with comprehensive, ongoing training and coaching to harness the full potential of IQVIA’s Connected Intelligence offering and deliver impactful engagements

Bespoke insights at their fingertips, to optimise engagement, including:

Measuring the impact of engagements and providing coaching on how to improve

Analysing data and trends to inform the ‘next best’ actions for effective engagement

In-house access to the most granular, in-depth data in the industry
Uniquely empowered by real-time, real-world insights – from social media and scientific engagement to product usage and contact preferences

IQVIA Medical Science Liaisons (MSLs)

Strengthening your scientific voice to deliver and build exceptional medical customer experience through Launch to Brand Lifecycle Management

In an environment of increasing launch competition and budgetary constraint, Medical Science Liaisons (MSL) provide a unique value that can deliver and build exceptional medical customer experience through launch to brand lifecycle management.

Who is an IQVIA Medical Science Liaison (MSL)?

Experienced qualified clinical pharmacist
Navigate complex treatment decision-making pathways
Trained expertise in both the clinical literature and the emerging healthcare data assets
Clearly articulates clinical and economic value
Employ face-to-face engagement and digital channels
Strong advocate for patients
Excel at connecting internal and external networks
Uses deep understanding of their IQVIA connected network of HCP stakeholders

Award-winning recruitment

IQVIA’s Talent Acquisition team are an integral part of the Patient and Market Access business, providing a UK-wide recruitment network with regional life sciences expertise. Collaboration with our client teams ensures that we provide a timely, agile and high-touch efficient recruitment service with our large pool of both active and passive candidates. We have over 40 years' experience and have been awarded Recruiter of the Year (Gold) for the third time this year.

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