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"We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.

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Harness the power to transform clinical development

Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.

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Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.

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Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.

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Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.

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Intelligence that transforms life sciences end-to-end.

When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.

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THE IQVIA INSTITUTE

An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.

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"Global Trends in R&D 2024

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"DCTs Deliver Big ROI

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"Capturing value at scale: The $4 billion RWE imperative

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Unlock your potential to drive healthcare forward

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IQVIA AI is Healthcare-grade AI

Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.

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Your healthcare data deserves more than just a cloud.

The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.

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Innovations make an impact when bold ideas meet powerful partnerships

The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.

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Proven, faster DCT solutions

IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.

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IQVIA Patient Experience Solutions powered by Apple

Empowering patients to personalize their healthcare and connecting them to caregivers has the potential to change the care delivery paradigm. IQVIA and Apple are collaborating to bring this exciting future of personalized care directly to devices patients already have and use.

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Nota de prensa

The Three Concepts Defining Business Intelligence

Learn about three inter-related concepts guiding the development of our business intelligence offerings.
oct. 17, 2019

Learn about three inter-related concepts guiding the development of our business intelligence offerings.

At our recent event on Improving Business Effectiveness with Business Intelligence and Data Science (BIDS), Joren Melis, Associate Director of BIDS, presented an overview of three inter-related concepts guiding the development of our business intelligence offerings…

Data Literacy

Obviously, for companies to derive value from business intelligence, data users must be able to read, work with, and “argue with” data; in other words, they must be “data literate.” Unfortunately, the rate of data literacy is quite low among business decision makers and C-suite leaders across industries, according to a study by Qlik. Indeed, at 32 percent, it is not much greater than that of 16 to 24-year olds (21 percent) who are not yet in, or have barely entered, the workforce1. 

Data Literate graph

Data Democracy

Data literacy is irrelevant without data democracy. When data is democratized, information is available in a digital format which users can access it without any assistance.  Democratizing data assets is one of the key challenges for companies these days. Data is available in a variety of formats, from a variety of sources. These assets are hardly exploited by companies due to a lack of governance and strategy. Connecting this data and making it available across the organization should be a key strategic objective for every company.

What vs. Why Analyses

Gaining business intelligence involves answering both “what” and “why” questions. “What” questions, such as “Is our market share increasing?” are straightforward to answer using static reports and dashboards (assuming, of course, that the right KPI is being tracked). Interpreting the results is as easy as reading the results.

However, “why” questions, which attempt to get at causality, are more challenging to answer. For instance, if, you know that your market share is increasing (having answered a “what” question), you then need to know why that’s so. Is it because of additional reps in the field? Or, is it because of a new social media campaign? Getting answers on “why” questions is considerably more challenging than answering “what” questions and requires data literacy, data democracy, and tools.

Thus, the support needed to answer both types of questions is quite different as seen in the table below.

These three concepts represent core challenges for the industry, and companies that turn to IQVIA for help in these areas are using business intelligence to their advantage.

 

 

1 Qlik Data Literacy Surveys, August 2017 – February 2018.

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