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Presentación
Análisis del mercado farmacéutico con efecto del COVID-19 - Semana 17
May 05, 2020
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Esta semana (w17), el mercado confirma el corte de su tendencia negativa respecto a semanas anteriores, y continúa acumulando crecimientos tanto en unidades como en valores desde el inicio del Covid-19 en España si lo comparamos con el mismo periodo del año pasado:

  • La actividad en la farmacia ha aumentado un 11% con respecto a la semana anterior, con una actividad ligeramente inferior a la misma semana del 2019, y dejando atrás el mínimo de la semana 15.
  • El mercado de prescripción en valores decrece un -3,5% con respecto a la semana anterior y un -9,7% frente a la misma semana del año pasado. Sin embargo, el mercado de prescripción sigue presentando un crecimiento acumulado del 4,7% desde la semana 6 a la 17 respecto al mismo periodo del año pasado.
  • Los segmentos Consumer Health se comportan de forma dispar esta semana. Tanto OTC, como la parte de incontinencia de PAC y el resto de NUT que no pertenece a nutrición infantil, presentan decrecimientos en valores respecto a la semana pasada y respecto la misma semana del año 2019; aunque siguen presentando crecimientos en el acumulado desde que empezó la crisis respecto al año pasado. Por su parte, Nutrición infantil también decrece respecto a la semana 16 y respecto a la semana 17 del año pasado; con además valores en el acumulado de w6-w17 2020 inferiores a los niveles de 2019. Buenas noticias para PEC, que parece que recupera niveles normales. En particular, esta semana PEC dermocosmética se comporta de manera similar a la anterior, presentando un crecimiento de 9% en valores con respecto a la semana 17 del año pasado, cerrando cada vez más el gap que existe entre el acumulado desde la llegada del Covid-19 a España respecto al mismo periodo en 2019.
  • El Mercado Covid-19 decrece un 4% en unidades con respecto a la semana pasada, sin embargo presenta un crecimiento de un 10% contra la misma semana en 2019.
  • El canal online decrece un -4% con respecto a la semana pasada y crece un 275% con respecto a la misma semana del año anterior.

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