Promotional content development and approval involves many challenges: the need to support compliance, optimize ROI for marketing investments by reusing approved materials, and keeping up with the pace of digital asset management.
IQVIA ePromo is a highly scalable, cloud-based content management system (CMS) solution that addresses your organization’s growing commercial content demands. Rise above the challenges of the rapidly evolving digital landscape and content globalization with ePromo’s sophisticated features and out-of-the box configurations based on industry expertise, adapted to your needs.
Optimize ROI by streamlining promotional material review and approval from creation to dissemination, content re-use and expiration.
As a cloud-based solution, ePromo is highly scalable to address your organization’s growing content management demands. Out-of-the box configurations are adapted to your needs and automation is increased through integration with other applications in the commercial ecosystem.
ePromo is part of an integrated commercial ecosystem that enables you to manage the end-to-end process of customer engagement. This is built on a foundation of rich data and insights, and includes capabilities such as OCE, Master Data Management (MDM), Data Warehouse, Meeting Management and Compliance.
Transform your commercial operations from disconnected silos to orchestrated departments with a platform built for healthcare customer engagement.
Partner with compliance experts to create, implement and manage efficient, end-to-end processes that ensure your organization is compliant with global engagement and transparency regulations and codes.